The Social EnterPrize Awards were created by the Trico Charitable Foundation in 2011 to recognize and celebrate leadership and excellence in social entrepreneurship across Canada. The awards look for the best practices, social impact and innovation of organizations and their social entrepreneurial strategies. Presented biennially, the awards provide organizations with funds and support that can be used to take their social enterprise to the next level. Awardees have included, Potluck Catering, Mission Possible, Caroline Arcand of Groupe Convex, Embers Staffing Solutions, YWCA Downtown Vancouver, TurnAround Couriers, and JUMP Math, and applications are now being accepted for the 2015 Social EnterPrize.
Over the past four years, we’ve been privileged to learn about and from these Canadian social enterprises. Trico’s goal for these awards has always been the chance to shine the light on the best examples in Canada, as well as provide resources for their continuation. However, it has not been just a journey for the awardees, but the awards themselves. In 2013, our jury had just met to decide the Social EnterPrize winners when Kevin Starr published Dump the Prizes in the Stanford Social Innovation Review.
Starr wrote: “Too many of these things are winner-or-very-few-take-all, and too many focus on the usual suspects. In any case, the notion that even a smart selection jury can somehow discern which is best from a dozen stellar organizations is kind of silly.” While we winced at his commentary, his call was the first that perked our ears. Rather than simply disagreeing with his premise, we took a look at where our awards were not living up to their potential.
Our first insight was that a biennial awards process leaves the entire “off” year with little opportunity to learn from our winners and better understand their journeys. A video segment had always been part of the production of the awards, but with our 2013 winners, we went a step further. Coordinating with four post-secondary institutions across the country, we developed case studies on each of the organizations. The collaboration between academic institutions meant that professors and students were involved with the social enterprises themselves – providing an academically rigorous, yet practioner-based case study. Our goal was to develop a case study that would give the reader key takeaways to implement in their own social enterprise. We are pleased to be releasing these case studies, along with our own analysis, throughout April and May 2015 at Trico Foundation.
Our second insight came from the case study process as it enlivened our own understanding of what it takes to successfully implement a social enterprise – the internal operations, the organizational readiness, and the team behind-the-scenes. To that end, we enhanced our ‘prize pack’ by adding consulting services from the Business Development Bank of Canada and bringing the recipients to the wealth of expertise at the 2015 Social Finance Forum.
At the same time, we were involved in dialogues that asked questions around “How can we attract talent to social enterprises?”, “How do we find COOs?”, and “How do I have a career in social enterprise?” that started us thinking that somehow we’d left behind the teams of the social enterprises, by focusing solely on the founder. We are in good company in this mistake, as many Awards processes do. However, we started to take inspiration from Mass Challenge and Hult Awards in how they celebrate the diversity of the team. In addition, we heard the strong calls to move beyond ‘superhero syndrome’ by social entrepreneurs such as Liam Black.
The combination of all these factors came to us while watching the Skoll Awards in Oxford. We realized that we had the opportunity to improve the 2015 Social EnterPrize awards and kick-start the conversation on teams and to shine the light more broadly across the organization.
We’ve added the team feature for 2015 because two things became crystal clear:
- We wanted to get away from the lone entrepreneur myth and have conversations about the value of multi-faceted teams
- We think the winning organizations will benefit from having more than one team member soak in all the wisdom and expertise available through the Social EnterPrize
We share these insights with you because they mean that in 2015 your favorite Canadian social enterprise benefits even more from the Social EnterPrize. Our hope is that each of our learning can enhance not just social enterprises, but also the organizations that support them. We welcome you to support your favorite social enterprise by sharing this opportunity with them.